PETS OF PONSONBY
Co-Founder, Brand Identity, Digital Design & E-Commerce
I founded and developed Pets of Ponsonby, creating the brand identity and digital platform from the ground up. The project involved establishing the full visual identity, including logo design, typography, brand aesthetic, and social media presence, shaping a cohesive and recognisable brand world for modern pet owners.
Alongside the brand development, I designed and launched the e-commerce website, ensuring the digital experience reflected the brand’s elevated yet playful personality. From product presentation and visual storytelling through to social media and online retail, the brand was built to create a seamless experience across all digital touchpoints.
